Commonwealth Games

Social Media Week: Glasgow 2014 to recruit volunteers through social media

Author

By The Drum Team, Editorial

September 23, 2011 | 2 min read

Wannabe volunteers for the Commonwealth Games in Glasgow will be able to apply to take part through social media under plans being drawn up by organisers.

Frances Bonner, the digital media officer for Glasgow 2014, said social media applications could supersede paper CVs.

Speaking at Social Media Week in Glasgow, Bonner said: “We see an opportunity to be the first ‘social’ Games. We want digital media to be one of our main platforms for recruitment, ticketing and organising the Queen’s Baton Relay.

“One idea that we’re considering is instead of submitting CVs, volunteers could apply through social media. We could look at their profiles and then go through a formal process.”

Also speaking at the event organised by Sport Scotland was Stuart Mackenzie, who is responsible for looking after athletes at Team Scotland.

He revealed that the organisation is working with Scottish competitors to ensure they don’t make any costly social media faux pas.

Wayne Rooney, Carlton Cole and Stephanie Rice are among a litany of sports stars who have been guilty of social media blunders.

Mackenzie said: “We 100 percent want our athletes to be on social media but we want them to be comfortable engaging with the public and journalists so we are educating them on the pitfalls.

“We have a fairly comprehensive social media strategy in place. One thing we’re advising notable athletes to do is have separate personal and public accounts on sites such as Facebook.”

Social Media Week continues in Glasgow and 11 other cities today.

Commonwealth Games

More from Commonwealth Games

View all

Trending

Industry insights

View all
Add your own content +