2 September 2011 - 3:27pm | posted by | 2 comments

Twitter to show adverts from companies not being followed by user

Twitter to show related advertsTwitter to show related adverts

It has been reported that Twitter will start to show adverts in tweet streams from companies not being followed by the user, which are seen as being ‘related’.

Currently, a user will only see an advert for a company in their tweet stream if they have chosen to follow it.

The method, which All Things D says Twitter is describing as ‘Promoted Tweets to users like your followers’, will involve the brand’s adverts being displayed if Twitter thinks the user has something in common with followers of the brand.

It is reported that this may be rolled out later this month.

Comments

Anonymous (not verified)
2 Sep 2011 - 16:02
Anonymous's picture

Is this the beginning of the end?

0
0
Anonymous (not verified)
2 Sep 2011 - 16:03
Anonymous's picture

Think they'll do that and then start charging to avoid them. Like Spotify.

0
0

Please sign in or register to comment on this article.

Latest Projects from the Profile Hub

Malibu - creating the perfect brand moment to enhance engagement

17/12/2014
The challenge How do you change customers’ perception of...

Driving Sales From Social During Black Friday

16/12/2014
The craze of Black Friday crossed the pond and hit the UK...

BREACH: LETS JACK

16/12/2014
‘Jack’ – the infectious track by British producer Breach...

Launching the Seasonal Cities App

15/12/2014
In Q3 2014 Rooster was tasked with launching the new travel...

Helping a new fitness brand get into shape

12/12/2014
A new concept in gym fitness is being developed and we’re...