Voiceworks appoints Echo PR to drive product awareness

Bluetooth hands-free manufacturer Voiceworks, has appointed Echo Public Relations to support for the launch of its new product, the V1.

The product, which will be launched in the run-up to Christmas, is a car kit which uses voice recognition technology to send and receive e-mail and text.

Manchester based Echo PR will promote the product to trade, B2B and consumer media.

Craig Johnson, managing director at Voiceworks, said: “The V1 takes Bluetooth technology to the next level and I believe it will be successfully received by the public. Echo PR devised a thorough strategy to cover all bases and ensure that the V1 reaches its target audiences and I’m looking forward to working with them. ”

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