One Solution Group unveils new website designed by Kerr Vernon Graphic Design
One Solution Group, the Glasgow and London based firm specialising in providing financial solutions in pensions, investments, protection and mortgage, has unveiled its new website created by Kerr Vernon Graphic Design.
KVGD was commissioned to rebrand One Solution in December 2010 after winning a 4 way pitch. The group then required a rethink of its website strategy which was out-dated, inconsistent and unreflective of the professional service on offer.
The solution by KVGD sees a main ‘group’ website created, containing a high-level overview of the company and a summary of each key service areas, alongside information on the one-4-kids charity and its in-house training academy. Each of the eight main service areas was then given its own distinct website.
This approach had several advantages including better search engine optimisation, better for marketing and communications, simplicity for customers as each website has a smaller and more focussed structure, easier to maintain and develop as each service area can have its own person responsible for managing content.
KVGD is currently working on a number of other marketing initiatives for One Solution.