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Future Publishing and Gawker Media partner to bring Gizmodo to the UK

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By The Drum Team, Editorial

August 31, 2011 | 2 min read

‘Informed yet irreverent’ technology website Gizmodo is to be brought to the UK following a partnership between the site’s owner, Gawker Media, and Future Publishing.

Gizmodo UK will launch this autumn, published by Future, and will be the ninth international edition of the site. Gizmodo already exists in France, Germany, Italy, Spain, Poland, Japan, Australia, and Brazil.

The UK version of the site will be edited by Kat Hannaford, previously a contributing editor for Gizmodo US and prior to that, a news editor at T3, one of Future’s current technology websites.

Nial Ferguson, group publishing director of Future’s technology division, said: “We are very excited about bringing Gizmodo to the UK. It is a hugely influential brand and one that we are proud to have within our market-leading portfolio. Gizmodo UK allows us to speak to a completely new set of tech consumers and to offer our commercial partners even more exciting opportunities.”

Gaby Darbyshire, COO of Gawker Media, said: “Future is the perfect partner to run Gizmodo in the UK. They are experts in all things tech and understand the unique voice of Gizmodo. We are delighted that Kat, an old Gizmodo hand, will be running the site and look forward to working with the Future team.”

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