The Drum Magazine: Friday 19th August

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By The Drum Team, Editorial

August 18, 2011 | 5 min read

Find out what's in today's issue of The Drum magazine, which is hitting desks across the UK.

UP TO THE MINUTE REPORTS

Premier League of Social Media - Social media has allowed footballers, and the clubs they play for, to share even more with their loyal fans. In this report Steaks' Peter Wood digs deeper for THE DRUM to find out which football clubs are using Social Media effectively and what more they could be doing?

20 Years of the Web - The web has become an invaluable part of modern daily life. In this report THE DRUM presents the thoughts of some digital experts on the most important events in the web's 20 year history.

ANALYSIS & AGENDA

Media - Following the rioting across England media consultant Gary Quinn, from Tangerine PR, analyses the media coverage during the troubles.

Digital - Marketing agency Dare has launched a website showing the positive ways Londoners are pulling together in the face of the riots that have swept the capital's streets in recent days.

Social Media - Twitter refused to shut the accounts of members engaged in looting and rioting...

Creative - Alan Grove, creative director at Addiction London, responds to Creative England's on-going hunt for a new CEO.

PR - Latest SQA PR blunder just a "passing storm".

THE WORKS - The latest, new creative campaigns

In this issue we look at the creative work of:

Graphical House's work for Channel 4

Coolous's work for BERG

The Leith Agency's launch of their own beer brand

ROSE DESIGN AWARDS - THE FINAL

The Roses Design Awards finalists have been announced for 2011. Find out more in the magazine

KNOWLEDGE BANK

Three things to consider for your mobile strategy - By Sarat Pediredla from partner Hedgehog Lab

PITCH NEWS

A round up of the new business news - from pitches and wins to losses and reviews.

PEOPLE NEWS

A look at some of the biggest moves in the regions - as well as further afield. Both client-side and agency...

The magazine regularly includes:

- Agency / Suppliers Pitches and Accounts under review

- People news, moves and interviews

- In-depth Report and Analysis – Regional and Sector with all the hard hitting facts, stats and trends

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