blinkx partners with Future Publishing to expand special interest content

Video search engine blinkx has partnered with Future Publishing in a move which will make all of the media company’s professional video content available and fully searchable on blinkx.

As part of the partnership, blinkx will place relevant advertising alongside this premium content and share resulting revenue with Future Publishing.

blinkx has made more than 720 partners and has indexed over 35 million hours of video and audio content to date.

Mark Wood, UK CEO of Future Publishing, said: “Future provides compelling and informative content for passionate enthusiasts across a range of interests, from cycling and automotive, to craft, technology, music and film. Video content is a key strategic driver for our business moving forward.

“We are excited to partner with blinkx as its unique technology and advanced search capabilities provide the perfect medium to allow fans everywhere to easily discover and watch relevant video content online.”

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The Drum is a global media platform and the biggest marketing website in Europe. We produce The Drum magazine, 30 awards and events and manage The Drum Network which aims to make independently minded agencies more successful. We also help brands find the right agencies to work with through the Recommended Agency Register (RAR).

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