Bloomberg to provide content for Russian business channel
Bloomberg TV has become the primary provider of business and financial news video and television content for Russian language channel RBC TV’s foreign markets.
The channel, which reaches over 90 million people across Russia and neighbouring countries, has agreed that Bloomberg will also provide original interviews, news reports and coverage of companies, people and ideas moving markets. These will be translated into Russian for use by the channel.
Malcolm Fried, managing editor for Bloomberg, commented: “We’re pleased to offer a daily selection of original Bloomberg TV videos, interviews and reports to RBC TV viewers. As business leaders around the world have come to rely on Bloomberg TV for trusted, accurate and up-to-date business news, Russian-language viewers can now benefit from our award-winning interviews and reporting.”