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Hearst magazine acquisition completed

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By The Drum Team, Editorial

August 2, 2011 | 2 min read

Hearst Corporation has announced that it has completed its UK transaction with Lagardère SCA.

The media company will now rebrand the united National Magazine Company and Hachette Filipacchi UK Ltd as Hearst Magazines UK.

From the magazine acquisition of Hachette Filipacchi, Hearst Magazines UK has the publishing rights to ELLE and ELLE Decoration, along with Psychologies; and the ownership of Red, All About Soap, Inside Soap, Digital Spy and Sugarscape.

Arnaud de Puyfontaine, chief executive of Hearst Magazines UK, and executive vice president of Hearst Magazines International, said: “This move consolidates our status as a leading UK media owner.

NatMag and Hachette Filipacchi have built a stable of world-class brands, and this combined portfolio gives us a unique opportunity to develop and expand our commercial potential. We very much look forward to working with our new colleagues on this exciting venture.”

The UK deal is part of Hearst Corporation’s acquisition of Lagardère’s international press and magazine business, which includes nearly 100 titles, 50 websites and several mobile and tablet applications in 14 markets including the US, Russia, Ukraine, Italy, Spain, U.K., Japan, The Netherlands, Hong Kong, Mexico, Taiwan, Canada, Germany and China (which will close later this year).

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