talkSPORT appoints Brian Moore as face of Rugby World Cup campaign
Former England hooker Brian Moore is the face of the new Rugby World Cup campaign for talkSPORT.
Fronting up national press, online and outdoor executions, Moore’s brooding presence embodies the campaign line ‘love Rugby, talkSPORT.
Les Welch of Lionhouse, the agency behind the campaign commented:
“Brian Moore is an iconic figure within the world of rugby. He exudes all the passion and desire required to play the game at highest level; as a presenter his informed opinion and uncompromising views capture the spirit of debate and insight that are the trademarks of talkSPORT’s recent success.”
The campaign kicks off later this week to coincide with the home countries initial warm up games and runs right through to the World Cup Final in October.