Ad of the Day: Wonga
Each day The Drum and TV commercial rating site David Reviews brings you Ad of the Day where we look at some of the most recent ads on TV.
Wonga - Wongies
The most worrying aspect of this ad is the way it makes a company offering payday loans look quite respectable. The production values give this service a kudos that might surprise punters who subsequently discover that they have signed up for a loan with an APR of 4214%
Agency: AlbionCreative Team: Steve Henry / Teddy Keen / James Kemp / Lauren Hurst
TV Producer: Petrina Kilby
Film Prod Co: Hungry Man
Director: Roderick Fenske
Producer: Martin Box
Dir of Photography: Nanu Segal
Production Designer: David Lee
Production Manager: Phoebe Matheson
Post-Prod House: The Mill
VFX Producer / Supervisor: Chris Batten
Editing House: The Whitehouse
Editor: Alaster Jordan
Audio House: 750 mph