Park Resorts campaign for Nobull Communications

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By The Drum Team, Editorial

July 12, 2011 | 2 min read

Park Resorts has been appointed by Nobull Communications on a one-year consumer PR campaign.

The ‘Creating Amazing Memories’ campaign, which will include integrated social media from the agency’s specialist division, will also include tradition media and experiential events for consumers and media.

Nobull will work alongside the in-house marketing team at the resort to promote individual parks as well as develop brand activity.

Andy Edge, sales and marketing director for Park Resorts commented: “We chose Nobull Communications for the team’s creative approach and experience of family travel. They clearly understand our customers and potential customers and have the perfect combination of social media leadership and strong relationships with target media for travel, parenting and lifestyle. The team’s ability to work with us as an integral part of Park Resorts showed very strongly when they joined us on-stage at our Valley Farm holiday park recently!”

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