Alison McDougall appointed as event director for Ontrac
Sales and marketing entrepreneur Alison McDougall has been appointed as event director for Ontrac Agency.
McDougall will be responsible for the events department of marketing agency Ontrac, and has said that her plans at Ontrac include furthering the social media used in marketing.
She currently owns Relevant Risk, a risk management advice consultancy for those in the event management industry. Relevant Risk will operate alongside Ontrac.
McDougall said: “It was a big decision on my part to re-enter the events and marketing industry, and one that I thought about carefully. I knew I wanted to work with an agency that had the same core vision as me, namely, wanting to stand out in the market place and brimming with creative plans for the future - both for the business as a whole and for its employees.
“And Ontrac is that agency. They have provided me with a fantastic opportunity, their future plans excite me - and I am excited to be a member of their Board.
There’s also a good team here and excellent credentials spanning 30 years which I can complement for both existing and new clients.”
Jonnie Galvin-Wright, Ontrac’s CEO, said: “I am delighted that Alison has joined Ontrac. Her appointment came just as the Agency had decided to invest further in the private sector as part of a wider strategy after changes triggered by nationwide public sector cuts.
“Alison’s appointment as board director responsible for the whole of our events division is a big step forward in the right direction. Her skills, expertise and track record will be nothing other than beneficial to Ontrac as a whole.”