1 June 2011 - 2:12pm | posted by | 0 comments

Fontsmith appoints Thompson Brand Partners to help launch new typeface

Fontsmith appoints Thompson Brand Partners to help launch new typefaceFontsmith appoints Thompson Brand Partners to help launch new typeface

Thompson Brand Partners to help market new typeface for Fontsmith.

Designed by Fernando Mello, the new font will be called FS Pimlico, and has been described as a “powerful sans serif to solve difficult typographic problems, available in a range of weights and styles.”

Following the launch of the font this month, a '10 Years in Type’ campaign will start to celebrate the greatest moments of the company.

Ian Thompson, creative director of Thompson Brand Partners, said: “We have been customers of Fontsmith for years and love what they do, so the opportunity to work with Jason and his team has been a bit of a dream for us.

“There have been so many highlights over the last 10 years, our biggest challenge has been deciding what to include and what to leave out.”

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

Cotswolds Distillery Inaugural Release

23/10/2014
The first ever Cotswolds Dry Gin from the first 10 runs at...

Jurlique's #AgelessBeauties Twitter Party Increases Sales!

22/10/2014
To celebrate Jurlique’s latest product range launch; Nutri-...

EMCAS

22/10/2014
OVERVIEW Financial mis-selling is an ever-growing issue –...

Visit Wales - creating romantic breaks

22/10/2014
Delivering 1000% increase in 'romantic' traffic Challenge...

Recruitment campaign

21/10/2014
Thermal Systems are an international client based in...