'Blue Light Aware' Online Road Safety Video
Breakdown organisation and road safety charity, GEM Motoring Assist, has launched a new video, which advises motorists how best to help emergency service vehicles on a blue light run.
Breakdown organisation and road safety charity, GEM Motoring Assist, has launched a new video, which advises motorists how best to help emergency service vehicles on a blue light run.
The video, titled Blue Light Aware, is based on advice offered by the Highway Code and addresses specific situations identified as causing confusion for motorists.
The video production follows a three-month consultation period in which emergency service representatives and road safety professionals were invited to provide their expert comment on how each situation should be illustrated and explained.
Our research showed that the vast majority of road users want to help an emergency service driver, said David Williams, chief executive of GEM Motoring Assist.
The difficulties come because it is not always clear what they are expected to do in order to provide the best help. As a result, too many members of the public are putting themselves in danger, breaking the law or risking damage to their cars while trying to assist an emergency vehicle on a blue light run.
The need for a new information video has been raised frequently in recent years. The Blue Light Aware resource, with the video at its core, has been developed to reduce confusion and doubt for motorists.