5 May 2011 - 5:12pm | posted by | 33 comments

Roses Advertising Awards 2011 winners revealed

Roses Advertising Awards 2011 winners revealedRoses Advertising Awards 2011 winners revealed

This winners of this year's Roses Advertising Awards have been announced.

Results by category

 

Roses Student Awards

GOLD

Roses Advertising Awards 2011

Roses Student Creativity Award

Gemma Brownhill

Staffordshire University

 

SILVER

Roses Advertising Awards 2011

Roses Student Creativity Award

Christopher Taylor

Lincoln School of Art & Design

 

BRONZE

Roses Advertising Awards 2011

Roses Student Creativity Award

Cat Collins

University of Gloucestershire

 

 

The Grand Prix

Agency– And Partners

Client–Village Hotels

Title– Horse’s Head

 

 

The Ray Sale Chairman’s Award

Agency – The Big Picture

Client – CitizenM Hotels

Title – Feel Free - Subway Activity

 

Advertising Agency of the Year

Agency –TBWA

 

Press Campaign

Bronze

Agency– Momentum

Client– Hamelin Paper Brands

Title– Wireless

Art Director– Mark Atherton

Creative Director– Dave Lanbert

Copywriter – Steve Jenkinson

Photographer– Paul Moffat

 

Bronze

Agency– BJL

Client– Immortal Sole

Title– death star, snake, spear

 

Nomination

Agency– The Raft

Client- Neilson Adventures

Title– one day, kanga, enriched

Art Director– Phil Hawells, Lee Potts

Copywriter– Rich Hague, Richard Grisdale

 

Use of Small Space

Silver

Agency– TBWA

Client– IPA

Title– IPA EFFS TEST

 

 

Recruitment Advert

Silver

Agency– Family

Client– Carevisions Fostering

Title– Love

Art Director– Kevin Bird

Copywriter– David Isaac

Photographer– Mark Seager – Simple Photographer

Nomination

Agency– Work Communications

Client– Asda

Title– Shine Brighter

Creative team– Work Communications

Photographer– Christian McGowan

 

Nomination

Agency– Young

Client– Rhimegold Publishing (Muso)

Title– Muso Recruitment Advert

 

 

Public Sector Advert

BRONZE

Agency– Family

Client– Conservatives

Title – I.O.U

Art Director– Kevin Bird

Copywriter– David Isaac

Typographer– Kevin Bird

Photographer– Mark Seager – Simple photography

Illustrator– Joe Connolly - Simple

 

 

Food & Drink Advert

Gold

Agency– Creative Lynx

Client– Manchester City Council

Title- Manchester City Council food & drink festival

 

Silver

Agency– WFCA

Client– Clarence Court

Title– Fabulous Eggs by Fabulous Birds

Art Director– James Callahan

Copywriter– Arpita Banerjee

Photographer– Richard Mountney (The Miss Jones Agency)

 

Nomination

Agency– Hotel du vin Brand

Client– Hotel du vin

Title– Phone Corkscrew

Brand Creative– Dean Brindley

 

 

Retail Advert

Bronze

Agency– Family

Client– Ogilvy Dentists

Title– Sweet Tooth

Art Director– Kevin Bird

Copywriter– David Isaac

Typographer– Kevin Bird

Photographer– Mark Seager – Simple Photography

Illustrator– Joe Connelly - Simple

Bronze

Agency–BJL

Client– Immortal Sole

Title– Death Star

 

 

Financial, Professional or Trade Advertisement

Silver

Agency – Refinery

Client – Dulux Trade

Title – Light and Space

 

Silver

Agency– Marketecture

Client – NetNames

Title – Meet the team

Art Director – Jon Hallowell

Copywriter – Stuart Crow

 

Bronze

Agency– Big Communications

Client– Jewson

Title– Cauliflower

Art Director- Tom Heywood

Copywriter- Tom Heywood

Photographer– Terry Ryan

 

Nomination

Agency– TBWA

Client– IPA

Title– IPA EFFS TEST

Art Director– Kyna Griffiths

Copywriter– Jennie Birchall

Typographer– Molly Cockcroft

ECD– Richard Dean

 

 

Press Advert

BRONZE

Agency– Hotel Du Vin Brand

Client– Hotel Di Vin

Title– Phone Corkscrew

Brand Creative– Dean Brindley

 

Nomination

Agency– Family

Client– Conservatives

Title– I.O.U

Art Director– Kevin Bird

Copywriter– David Isaac

Typographer– Kevin Bird

Photographer– Mark Seager – Simple Photography

Illustrator– Joe Connolly - Simple

 

 

 

Nomination

Agency– Family

Client– Carevisions Fostering

Title– Love

Art Director– Kevin Bird

Copywriter– David Isaac

Typographer– Kevin Bird

Photographer– Mark Seager – Simple Photography

 

Nomination

Agency– BJL

Client– Typhoo

Title– Bet Lynch

 

 

Radio Campaign

Nomination

Agency– BJL

Client– Crown/Santex

Title– Your Walls Deserve It.

 

 

Radio Commercial of 30 Seconds or Less

 

No nominations

 

 

Radio Commercial over 30 Seconds

 

No Nominations

 

 

Television Campaign

Gold

Agency– TBWA

Client– The Co-operative Food

Title– Passionate Plea, Husband & Wife

Art Director– Richard Dean

Copywriter– Richard Dean

 

 

Commercial of 20 Seconds or Less

Bronze

Agency– Specsavers Creative

Client– Specsavers

Title– Garage

 

 

Commercial of 21-30 Seconds

 

No nominations

 

 

Commercial Over 30 Seconds

Gold

Agency– TBWA

Client– The Co-operative Food

Title– Passionate Plea Wife

 

Gold

Agency– TBWA

Client- The Co-operative Food

Title– Passionate Plea Husband

 

Silver

Agency– Specsavers Creative

Client– Slater Hogg

Title– The Specs Effect

 

Bronze

Agency– ArdmoreAdvertising

Client– NIFRS

Title– NIFRS – Waiting Room

 

Bronze

Agency– TBWA

Client– The Co-operative Funeral care

Title– Vox Pops

Art Director– Adam Richardson

Copywriter– Becci Tyrrell

 

 

Cinema Campaign or Commercial

 

No Nominations

 

Outdoor Campaign

Gold

Agency– The Big Picture

Client– CitizenM Hotels

Title– Feel Free

Art Director– Jonathan McKay, Robin Chadha

Production Company– Kreate

 

 

6, 4 OR Small Sheet Poster

 

Silver

Agency– Dinosaur

Client– The Co-operative

Title– Re-fits

Art Director– Dan Pitchford

Copywriter– Hari Bajwa

Typographer – Dan Pitchford

Photographer– Phil Barton

 

Silver

Agency– Family

Client– Carevisions Fostering

Title– Waiting at the Bus Stop (Boy)

Art Director– Kevin Bird

Copywriter– David Isaac

Typographer– Kevin Bird

Photographer– Mark Seager – Simple Photography

 

Bronze

Agency– McCann Manchester

Client– Cross Country Trains

Title– Mum

Creative Director– Dave Price / Neil Lancaster

Art Director– Parisa Shadi

Copywriter– Neale Denaro

 

Nomination

Agency– Family

Client– Ogilvie Dentist

Title– Sweet Tooth

Art Director– Kevin Bird

Copywriter- David Isaac

Typographer– Kevin Bird

Photographer– Mark Seager – Simple Photography

 

 

Nomination

Agency – McCann Manchester

Client– CheshireEast Council

Title– Grave

Creative Director– Dave Price / Neil Lancaster

Art Director– Lianne Galazka

Copywriter– Imogen Jones

Photographer– Jon Shard

 

 

48 or 96 Sheet Poster

 

No Nominations

 

 

Unusual Size or Special Build

Silver

Agency– The Big Picture

Client – CitizenM Hotels

Title– Feel Free – Button Badge Wall

Art Director– Jonathan McKay / Robin Chadha

Production Company– Service Graphics

 

Nomination

Agency– Refinery

Client– The Co-operative

Title– Lost

Business to Business Direct Mail

Gold

Agency– Like a River

Client– Crossley Lomas Chartered Accountants

Title– Full Metal Jacket

Art Director– Rob Taylor / Pete Rogers

Copywriter– Dave Forster

Illustrator– Simon Henshaw

 

Nomination

Agency– Dinosaur

Client– Ward Hadaway

Title– If only creative types read small print

Art Director– Linsey Hales

Copywriter– Hari Bajwa

Typographer- Andy Roberts

Illustrator– Andy Roberts

 

 

Consumer Direct Mail

 

Silver

Agency – RAVE

Client – Victory Motorcycles

Title – Join the club

 

 

Website

 

Bronze

Agency – Dog Digital

Client – National Theatre Scotland.

 

Bronze

Agency – 20:20

Client – Carlsberg

Title – Carlsberg Team Talk

 

Nomination

Agency – CIVIC

Client – Scottish Government

Title – Scottish Connections

 

Nomination

Agency – Sumo

Client – Museums Sheffield

Title – Yorkshire’s Favourite Paintings

 

Nomination

Agency – ManchesterCity FC

Client – MCFC

Title – MCFC academy

 

 

 

 

Viral

Bronze

Agency – Stiff Rowlands

Client – MUTV

Title – Carrington Revealed

 

Bronze

Agency – The Raft

Client – Dirt Devil

Title – pub

Art Director – Phil Hawells

Copywriter – Martin Anderson, Rich Hague

Production Company – Chief Productions

 

 

Online Advertisement or Campaign

Silver

Agency – Golley Slater Cardiff

Client – National Assembly WalesCentral Office of Information

Title – COI Vote

 

 

The Chris Bowen Award for Best Copywriting

Gold

Agency – BJL

Client – Lowery

Title – Tall Stories

 

Silver

Agency – RAVE

Client – Victory Motorcycles

Title – Join the club

 

Silver

Agency – BJL

Client – Lowery

Title – Art Critiques

 

Art Direction

 

No Nominations

 

Use of Typography

Gold

Agency – Campbell Rowley Ltd

Client – Skillset

Title – Build your own MA

Art Director – Grant Campbell / Phil Silk

Photographer – Phil Rowley

 

Gold

Agency – BJL

Client – The Lowery

Title – Toast Type

 

Silver

Agency – Creative Lynx

Client –

Title – The Modern Lesbian

 

Nomination

Agency – McCann Erickson

Client – Harley-Davidson

Title – Truth is...

Art Director – Tim Jones / James Cross

Copywriter – James Cross / Tim Jones

Typographer – Carl Turner

 

Use of Illustration /Animation

 

No Nominations

 

Use of Photography

Gold

Agency – Campbell Rowley Ltd

Client – Skillset

Title – Pick the Tick

Art Director – Grant Campbell / Phil Stirk

Photographer – Phil Rowley

 

Nomination

Agency – Cogent Elliot

Client – Samuel Heath

Title – The Four Graces

Art Director – Richard Payne

Copywriter – Nick Emlanider

 

Charity Advertisement

Silver

Agency – BJL

Client – Versus Cancer

Title – Check’em out

 

Bronze

Agency – The King’s Arms

Client – Barnardos

Title – Got any spare change?

Art Director – Lynton Hemsley

Copywriter - Paul Watson

Production Company – 2 Sugars

 

Nomination

Agency – Refinery

Client – Mothers against violence

Title – Behind bars

 

 House Advert/Self Promotion

Silver

Agency – Rees Bradley Hepburn

Title– Sell Out

Art Director – Stuart Jackson

Copywriter – Mike Kalin

 

Most Creative Use of Media

Silver

Agency – Family

Client – Carevisions Fostering

Title – Waiting at the Bus Stop

Art Director – Kevin Bird

Copywriter – David Isaac

Typographer – Kevin Bird

Photographer – Mark Seager – Simple Photography

 

Nomination

Agency – TBWA

Client – The Co-operative Group – Membership Community Fund

Title – Basketball

Art Director – Adam Richardson

Copywriter – Becci Tyrrell

Photographer – Martin Brent

ECD – Richard Dean

 

Nomination

Agency – Blacksheep

Client – Cheshire Fire and Rescue Service

Title – ‘5 Mins’ Street Talk

Art Director – Phil Elliot

Creative Director – Rob Smith

Photographer – Andreas Vogt

 

Ambient Media/Stunts

Gold

Agency – The Big Picture

Client – CitizenM Hotels

Title – Feel Free – Button Badge Wall

Art Director – Jonathan McKay / Robin Chadha

Production Company - Service Graphics

 

Gold

Agency – And Partners

Client – Village Hotels

Title – Horse’s Head

 

Silver

Agency – McCann Manchester

Client – Posh Jewels Ltd

Title – Posh Costume Jewellery

Art Director – Lianne Calazka

Copywriter – Imogen Jones

 

Bronze

Agency – Family

Client – Carevisions Fostering

Title – Don’ wash your hands

Art Director – Kevin Bird

Copywriter – David Isaac

Typographer – Kevin Bird

Photographer – Mark Seager – Simple Photography

 

 

Low Budget

 

No Nominations

 

Integrated Campaign

Bronze

Agency – McCann Manchester

Client – Cross Country Trains

Title – Cheapskate Mate Campaign

Creative Director – Dave Price / Neil Lancaster

Editor – Alex Demidh

Art Director – Parisa Shadi

Copywriter – Neal Denaro / Dawn Hoskinson

Related Award

Roses Student Awards

Who will you impress this year? The awards give students the chance to shine in front of big agencies and get their foot in the door by showcasing their work and involving high profile agencies. ...

Roses Creative Awards

The Roses Creative Awards is organised by The Drum and aims to reward great creative thinking across all disciplines. Entries are open to all agencies based outside of the M25, but if you are...

Comments

6 May 2011 - 09:47
scottatdeerdigital's picture

Congratulations to The Big Picture. A great bunch of creative people.

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6 May 2011 - 10:17
justin_moore's picture

It was a great evening! Congratulations to all the nominee's & winners! :-)

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Anonymous (not verified)
6 May 2011 - 10:37
Anonymous's picture

Well done TBWA. Agency of the year. And 3 of BJLs are from a team at TBWA now. Heading in the right direction!

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Anonymous (not verified)
6 May 2011 - 10:38
Anonymous's picture

love the spelling of the lowerey for best copywriting.

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Anonymous (not verified)
6 May 2011 - 10:43
Anonymous's picture

looks like regional advertising is well and truly in the bronze age not a classic year, but well done if you picked up a paperweight

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Anonymous (not verified)
6 May 2011 - 11:08
Anonymous's picture

I remember a couple of years ago TBWA poo poo'd the Roses and called them "depressing".

It's funny how aspirations change when you lose half your clients.

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Anonymous (not verified)
6 May 2011 - 11:28
Anonymous's picture

Anon 10:52. That exhibition BJL made up also got them the typography gold as well.

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Anonymous (not verified)
6 May 2011 - 11:29
Anonymous's picture

I've lost the will to live. help me.

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6 May 2011 - 11:50
david_butterfield's picture

You need an horse's head on your pillow. Satisfaction guaranteed.

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Anonymous (not verified)
6 May 2011 - 11:51
Anonymous's picture

It's good that BJL have credited that team for the work. NOT!

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Anonymous (not verified)
6 May 2011 - 11:52
Anonymous's picture

Its just so indicative of an industry that's so unrewarding to work in these days. Can you imagine surgeons getting awards for the best kidney transplant? No, because its rewarding in its own right, they don't need to enter piss poor awards to feel like they are doing a worthwhile job. Welcome to advertising outside London.

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Anonymous (not verified)
6 May 2011 - 12:24
Anonymous's picture

Anon 11.52....take it you won nowt?

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Anonymous (not verified)
6 May 2011 - 12:36
Anonymous's picture

Anon 12:24. Yes you are right, but the more agencies like karmarama for example that say fuck this crap lets just concentrate on our clients needs rather than our egos the better. And if you still really really want to enter awards try D&AD or Cannes.

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Anonymous (not verified)
6 May 2011 - 12:41
Anonymous's picture

Anon 11.08 That is a very good point.

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6 May 2011 - 14:19
theanonymouscreative's picture

Yeah, TBWA are really struggling. I bet they wish they could spend their time doing chip shop ads for made up exhibitions and restaurants in hotels, I imagine they'll be resigning the Coop account forthwith and spending their time trying to cut pieces of fruit into type in preparation for a bronze at next year's ceremony.

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Anonymous (not verified)
6 May 2011 - 14:48
Anonymous's picture

The Co-op work is ok. But let's be honest, without that account TBWA would have closed down the Manchester office. Such a shame.

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Anonymous (not verified)
6 May 2011 - 15:27
Anonymous's picture

Seriously, the Grand Prix is a pillowcase?!? The best piece of creative work outside London, all year is a scammy 30 year old joke pillowcase? Hilarious! Almost as good as its introduction on the night- "this proves that it doesn't have to be a big idea to be a good idea..." Anyway, well done to all the winners, the pillowcase included.

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Anonymous (not verified)
6 May 2011 - 16:19
Anonymous's picture

Gotta laugh at the usual TBWA comments. Sounds like sour grapes to me. Well done TBWA, yes you've been through the mill, as have other Agencies, but you have once again proved there is skill and talent outside of the M25 - something which all provincial agencies should support and not knock. Well done guys.

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Anonymous (not verified)
6 May 2011 - 18:11
Anonymous's picture

"The Co-op work is ok. But let's be honest, without that account TBWA would have closed down the Manchester office. Such a shame."

Take the biggest account out of any agency and they'd struggle, genius.

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Anonymous (not verified)
6 May 2011 - 20:31
Anonymous's picture

Excuse me nice Drum people? Could you post up all of the credits please? Some work lists them, some doesn't. Nice to see them all.

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Anonymous (not verified)
7 May 2011 - 07:52
Anonymous's picture

yeah Seems ridiculous that creatives enter the roses to get exposure then the drum don't list the credits

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Anonymous (not verified)
8 May 2011 - 21:01
Anonymous's picture

Seriously, come on guys and gals, lift the standard for next year. The standard of work this year makes a laughing stick of the regions.

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Anonymous (not verified)
9 May 2011 - 09:21
Anonymous's picture

What's a 'laughing stick'?

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Anonymous (not verified)
9 May 2011 - 09:32
Anonymous's picture

Anonymous is an anagram of 'U no noms, ay?'

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Anonymous (not verified)
9 May 2011 - 10:12
Anonymous's picture

TBWA wins something. Robert Hardwood Matthews will be issuing a global press release claiming the roses are the new one show.

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Anonymous (not verified)
9 May 2011 - 10:16
Anonymous's picture

Anonymous is an anagram of 'U no noms, ay?'

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Anonymous (not verified)
9 May 2011 - 11:28
Anonymous's picture

I think The Raft were robbed!

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9 May 2011 - 21:20
phil_howells's picture

We were robbed last year too

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Anonymous (not verified)
9 May 2011 - 22:50
Anonymous's picture

Full credits please! This is plain lazy.

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Anonymous (not verified)
10 May 2011 - 09:47
Anonymous's picture

Are there any creative Agencies in Scotland apart for Family?

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Anonymous (not verified)
10 May 2011 - 11:03
Anonymous's picture

Anon 09:47

There are. But they don't enter these awards.

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Anonymous (not verified)
11 May 2011 - 09:51
Anonymous's picture

Why do Scottish agencies not enter - too much competion? I suppose they have a better chance of winning if they stick to The Scottish Advertising Awards. Quite sad really, and I'm Scottish.

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Anonymous (not verified)
11 May 2011 - 14:34
Anonymous's picture

Scottish agencies don't enter because there's no point. It does nothing for the agency or the creatives involved. The Scottish Advertising Awards do the same job.

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