News round-up: the week in video
McArthurGlen, Deutsche Telekom, Random House, Carlsberg, Matalan, Sky, Lloydspharmacy, BT... just some of the big names whose marketing has hit big screens, small screens, silver screens and computer screens this week.
This week...
Carlsberg ditched its 'Probably the best lager in the world' slogan from its new ad campaign...
Matalan launched its new brand campaign with a 60-second film called 'Forever Spring'...
Sky released a cross-platform marketing campaign to promote its video-on-demand service...
Lloydspharmacy launched a new TV and national press ad campaign to push its prescription services...