Harley Medical Group to increase search engine visibility with Lakestar

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By The Drum Team, Editorial

March 17, 2011 | 2 min read

The Harley Medical Group is looking to increase its search engine visibility with the appointment of digital marketing agency Lakestar Media.

Manchester agency Lakestar has been appointed to manage the cosmetic surgery clinic’s SEO strategy in a bid to deliver targeted traffic to its website.

The Harley Medical Group’s director Liz Dale said of the appointment: “We selected Lakestar Media because of their experience of working with some of the UK’s leading brands. Their brief is to build upon the solid position we currently hold and take us to the next level. Improving the ranking and relevancy of our listings means that we can increase the conversion of site visitors into satisfied customers and the early results are extremely positive.”

Lakestar Media CEO Neil McKay meanwhile said the agency felt privileged to be working with The Harley Medical Group, adding: “The company is the market leader within its sector, with a reputation based on trust and quality of service. We are very much enjoying helping to take the brand to the next phase of its development.”

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