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Clearsilver to build consumer engagement with Westlers

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By The Drum Team, Editorial

March 16, 2011 | 1 min read

Convenience food producer Malton Foods has tasked Clearsilver with increasing consumer engagement with its Westlers brand.

The Leeds agency will work with the Westlers brand, which supplies hotdogs to the leisure and entertainment industry, is to increase its marketing activity following a review of its profile.

As a result it will aim to increase dialogue with consumers, a strategy which will be overseen by marketing controller Robert Burns.

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