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Greg Norman brand appoints Midlands start-up

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By The Drum Team, Editorial

March 10, 2011 | 2 min read

A new Midlands start-up agency has been appointed to handle PR and media relations for international sportswear brand the Greg Norman Collection.

Warwick-based Owl Communications will promote the legendary golfer's range of apparel and accessories, including the Shark brand for men and women, in the UK and Europe.

The appointment reflects Owl founder Anne Parry's knowledge of the golf industry. The former PR and marketing consultant to the PGA and Ryder Cup started the consultancy earlier this year.

Parry, pictured with the brand's president Tony Wilkinson, said: "The opportunity to work with an international brand inspired by one of the world’s leading golf professionals is really exciting."

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