21 February 2011 - 7:58am | posted by

Ten year old designs Queen’s Diamond Jubilee emblem

Ten year old designs Queen’s Diamond Jubilee emblemTen year old designs Queen’s Diamond Jubilee emblem

Katherine Dewar, a 10 year old schoolgirl from Chester, has won a competition to design the official emblem for the Queen’s 2012 Diamond jubilee.

Organised by Blue Peter the contest saw Dewar see off 35,000 other hopefuls with her depiction of a crown resting above the Union Jack adorned by columns of diamonds.

The image will be a common sight in the UK throughout the year, adorning commemorative merchandise including posters tea caddies.

Martin Lambie-Nairn, a brand consultant and judge for the design admitted the decision to plump for an inexperienced branding consultant was “brave” but said the result was “beautiful fresh and practical.”

In previous anniversary years, notably the Silver Jubilee of 1977 and Golden Jubilee in 2002, the Queen has hired professionals designers.
 

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