Medical Protection Society (MPS), the world's largest medical defence organisation, has relaunched its website following a revamp by Glasgow digital agency Equator.
Appointed following an intensive five-way pitch, Equator was charged with carrying out a redesign of the MPS website, creating an engaging and audience-specific user experience.
MPS website editor Rachel Seddon said of the redesigned site: “We are very pleased with the work Equator did. We feel the design concept they came up with accurately reflects the MPS brand, whilst at the same time has brought it up to date with a fresh look and feel. We are also grateful for the support the design team provided throughout the project.”
John McLeish, Equator’s MD, added: “The proposal that we put forward to MPS gave them the confidence that we could create a site that truly meets their members’ needs. Providing clear calls to action and an engaging design is crucial for producing a great user experience.
“The team at Equator thoroughly enjoyed working with MPS. We hope that we have provided them with a fantastic site that can be a one stop shop for any queries on medicolegal matters that their members might have.”