Agencies invited to enter RAR Awards for client satisfaction

The RAR Awards, which assesses agencies in terms of client satisfaction has issued its call for entries.

RAR is the Recommended Agency Register, a service that collects feedback on marketing agencies from their clients and then uses that information to help other brand owners to select agencies.

Only agencies which have been highly rated by at least three clients are included in RAR.

The awards will identify the agencies which have the best ratings for value for money, creativity, effectiveness, client service, strategic thinking and creativity/innovation. The top-rated agencies in terms of client feedback across all marketing disciplines – including digital, design, advertising and PR - will also be recognised.

To take part agencies must first be accepted into the Register and then sign up as either a premium or profile member.

RAR director Diane Young comments, “The buzz created for the agencies that were finalists in the awards last year was tremendous. We created a special book which was mailed to 3,000 clients across the UK showcasing these highly rated companies. Whilst all recommended agencies have the respect of their clients, the awards identify the cream of the crop.”

Agencies interested in being included in the awards can start the process by registering at

Staff Writer

The Drum is all about modern marketing and media. In addition this website and The Drum magazine, the company is also responsible for the Recommended Agency Register - which aims to match the right agencies with the rights clients - and MiNetwork, an organisation which aims to make independently minded agencies more successful.

All by Staff