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Activision to close Bizarre Creations

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By The Drum Team, Editorial

January 20, 2011 | 2 min read

Videogames giant Activision is set to close its Liverpool based development studio Bizarre Creations in a major blow to the North West’s creative economy. 200 jobs could be affected.

All 200 employees at the studio are expected to lose their jobs in the move, after being put on a three month consultation notice in November, although Activision may redeploy some staff elsewhere within the business.

Consultation will continue with all those effected with tools, resources and counseling services made available to those who need them.

In a statement Activision said: “Having explored a range of options, including a potential sale of the business, and consulted with the staff about the options, we now believe that the only likely option is to close Bizarre Creations.”

Bizarre, who were founded in 1994, have produced a number of hit games, notably the Project Gotham racing series and Geometry Wars: Touch.

They were purchased by Activision in 2007 for $67m but had struggled recently following the commercial failure of Blur, a racing/combat title.

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