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Equality Act comes into force sporting Origin designs

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By The Drum Team, Editorial

October 5, 2010 | 2 min read

Cheshire agency Origin has helped design the new Equality Act which is coming into force across the UK this month.

Origin worked with the Equality & Human Rights Commission to create "an integrated design look and feel" for the much talked about Act.

The agency said the task needed "strong design principles to turn complex and detailed information into attractive and accessible creative ideas".

And allowing for the government's cost-cutting measures, Origin said "it was imperative that we found a solution that was as cost-effective as it was creative".

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