Westchester House rebrand and website design for Digital Consortium
Premium nursery school brand Westchester House has appointed Digital Consortium to handle its brand development and marketing services.
The agency has recently managed a brand project for Westchester House, which included the production of print marketing materials, and will now design the company’s website.
A holding page has been created in the interim period ahead of the site going live, providing information and to allow parents to register their interest.
The holding page also allows access to a Twitter feed, which provides Westchester House with a platform to highlight new developments and opportunities to view the nursery.
An HTML email invite for the nursery’s open day, linking to an online response form, as well as a printed invitation, is also being designed.
A welcome pack and development book, which enables nursery staff to make a record of each stage of a child’s learning, is another project being developed.
Alan Bentley, chairman of Westchester House, commented: ‘Our new Farnham nursery will be the first of a proposed group of day nurseries in the Home Counties. We have recognised the need, through research, to offer parents in Farnham a very special childcare experience, which reflects their life and work styles. We will be offering a number of exclusive benefits that make Westchester House different from other day nurseries - a fact that Digital Consortium grasped instantly and put at the forefront of the campaign.”