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Homeform the Market

The Market designs Moben, Sharps and Dolphin store

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By The Drum Team, Editorial

July 30, 2010 | 2 min read

The Market Creative is behind the design concept for Homeform's flagship Moben, Sharps and Dolphin store opening today in Essex.

The Manchester shopper marketing and design agency has created 27 kitchen, bedroom and bathroom sets covering 3500sq ft in the store.

It has also produced promotional material including point of sale, postcards and swing tags for Homeform, which has enlisted Laurence Llewelyn-Bowen as its brand ambassador.

Sue Benson, the agency's managing director, said: "When working with such a large space it's vital that you focus on

ensuring the shopper has a clear navigable journey around the store, incorporating highlights on the way to engage, inform and educate.

"This has been a landmark project for us as it is the largest store design project we have tackled. We are thrilled to be part of it."

The Market has worked with the Homeform Group for more than two years.

Homeform the Market

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