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Reform designs The Place Hotel Christmas brochure

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By The Drum Team, Editorial

July 27, 2010 | 2 min read

Reform has created a Christmas brochure for the grade II listed Place Hotel in Manchester.

The hotel, which offers four star apartments in the city centre, says it was "looking for something different to the norm - a piece of design work that would stand out from the crowd at Christmas."

The brochure takes its influence from Manhattan as this is the theme for the hotel during the festive period.

It uses die cutting to build a Manhattan skyline and includes the strap line ‘I love The Place’ which is carried through the brochure with lines like ‘I love V.I.P.’ and ‘I love Party Nights’ in the style of the 'I love NY’ motif.

Reform has previously worked in the leisure sector with clients including Chester Grosvenor Hotel, Visit Blackpool and the Bluecoat Arts Centre in Liverpool.

The Manchester agency says it is in talks with the Manchester Conference Centre and Days Hotel to produce an awareness building campaign.

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