Marketing chief Patrick Allen to leave The Co-operative Group

Patrick Allen, executive director of marketing for The Co-operative Group is to leave the company after six years overseeing its marketing communications.

Allen joined the company in May 2006 in the role of marketing director of United Co-operatives before being promoted to his current role in August 2007 following a consolidation between United Co-Operatives and The Co-operative, where he has been responsible for repositioning the brand to compete with its major rivals across all of the brand’s trading sectors.