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Uber completes the BAFTA season with TV Awards ticket

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By The Drum Team, Editorial

June 4, 2010 | 2 min read

Uber has continued its 2010 season commission with the British Academy of Film and Television Arts (BAFTA), designing and producing the tickets for the Philips British Academy Television Awards.

The format of the design has remained the same across each of the Awards, yet highlighting the personality of each of the different Awards to give them an individual look and feel.

The 2010 season is the second for Uber working with BAFTA, and this year the celebrity “goody bags” will be Uber branded.

Richard Benjamin, Uber Managing Director, said of the alliance: “We’re incredibly pleased with this year’s suite of tickets. It was important for us to try and focus on the personality of each of the Awards and by using a variety of finishes and bespoke imagery we really feel as if we achieved this, allowing the tickets to display the style and prestige of each of the Awards. We’ve had some very positive, complimentary feedback from the Awards Team and beyond so couldn’t be more pleased!”

The Philips British Academy Television Awards is to be held at the London Palladium on Sunday 6th June and will be transmitted as live on BBC One.

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