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Davina Reichman launches iPad clothing range

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By The Drum Team, Editorial

May 27, 2010 | 2 min read

Australian fashion designer Davina Reichman has taken inspiration from her Kangaroo compatriots to design a series of must have accessories for the die hard iPad afficianado.

From Friday the iPad will launch to an excitable British public eager to get find out what has got the yanks into a tizz over the past few months. But what to do with the machine when on the move?

Too big for a pocket and too inconvenient to carry the device presents something of a quandary for the mobile Apple goer. No longer.

Thanks to an outsized pouch stitched to the front of the iTee and iDress British consumers unwilling to part with their new babies will be able to wear their gizmos with pride.

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