The Drum magazine: 14th May
Find out what's in the next issue of The Drum magazine.
Coming up in future issuesDigital PR - The topic of digital PR is discussed by 4 top agencies in the field. Looking at the value, use and growth this sector. Featuring columns from IAS B2B, Chocolate PR, Stan and Big Partnership.B2B feature - an indepth review of this lucrative sectorMobile Marketing - 2010 is the year of the mobile and we explain whyGeneral Election - a look into lobbying and crisis PR
Here’s just a taster of what's in our next issue, out Friday 30th April:
Six pages of news, creative work and commentary from the UK marketing industry over the last fortnight, all pulled together for you to digest.
Commons of Houses
Since last week’s election which saw the UK in hung parliament voting reform has been top of the agenda. Recently The Drum supported a competition in which we invited members of the creative industries to re-design the UK’s voting system. In this issue we offer the winning ideas up for debate. Maybe the Electoral Commission should take a look!
The internet has had a huge impact on how we, as human beings, communicate and arrange our lives. But does it go further than that. Is the internet now having a more fundamental impact on us all? Is it now changing the way we think, act and interact. Are we becoming more Home Interneticus than Homo Sapien?
Client Profile: Chewits
Anyone born in the 70s or 80s will remember the Chewits dinosaur chomping its way through barrow-in-Furness Bus Depot in its iconic TV ad. But just last month the retailer announced it was moving away from Tv advertising altogether. We speak to Chewits to ask them if TV advertising is extinct.
The New Drum Directory
The Drum has recently launched a new online directory for the creative and marketing communications sector. In this issue we outline what makes it the most flexible and versatile resource for creative companies and what it is that has had 4,000 people already online searching for marketing services suppliers since its launch on 8 April.
There’s a new craze sweeping the internet – Chat Roulette – in which you can chat randomly to total strangers through your own webcam. A strange concept, but it seems to be taking off. But how can platforms such as this be monetised? The Drum logs on to find out.
The Recommended Agency Register (RAR) recently held its first awards ceremony at the Hotel Russell in London. In this issue we look at all the Recommended agencies who have given their clients the highest levels of satisfaction in our RAR Awards supplement.
It’s degree show time, a chance for creative students across the land to show off to the industry what they are capable of. The Drum takes a look at some of the best piece of creative work from the creative directors of tomorrow.
A selection of our favourite blog posts from the past two weeks.
Mobile Advertising: What were the trends in mobile advertising last year and what is predicted to happen in this exciting marketing sector during the coming 12 months?
...And that's just one issue. Subscribe today and we will send you a copy of this week's issue as well as 24 more.
The Drum magazine distils the mass of news, comment and information across the marketing services sectors into a single intelligible and intelligent fortnightly package – keeping you abreast of important developments and opportunities.
A subscription to The Drum includes:24 issues of the magazine mailed direct to your door. One delivered every fortnightFree creative awards supplementsFree copy of The Drum YearbookDesign, digital and regional reviews
What's more, only Drum subscribers receive free membership to the Marketing Industry Network – an exclusive online resource which gives you:Exclusive invitations to industry networking events across the UKFREE training on a variety of marketing skills – worth up to £50FREE in-depth research – including white papers and analysis reportsFREE access to the Marketing Industry Network website – strengthening your own networkFREE listing in our online ‘Who’s Who’ – to raise your profile