1870 sponsors Guards Polo Club
Kent-based soft drinks maker Silver Spring has signed a corporate sponsorship with Guards Polo Club for the 2010 polo season.
Silver Spring’s 1870 range of mixers features traditional flavours such as ginger ale, bitter lemon and lemonade, and the sponsorship of Guards Polo Club will embrace the drink makers maxim of ‘always mixing with the best’ as it looks strengthen 1870’s position as a premium mixed drink.
The drinks brand will share a corporate sponsors’ platform alongside a list of premium brands including Audi, Bose, Ivan the Terrible Vodka, Kinnarps and Westbury Hotel.
Iolanda Hudson of Silver Spring 1870 commented on the sponsorship: “The next year is going to be a very exciting time for 1870 and we feel our association with Guards Polo Club is the perfect alignment and will offer the brand fantastic exposure over the next few months.”
And Guards Polo Club marketing and sponsorship manager James Turner added: “We are thrilled to have Silver Spring 1870 on board as a corporate partner. They have such a great range of drinks – we are really looking forward to working with the team and establishing a solid partnership.”