First Ultimo advert follows signing of Kelly Brook
Lingerie brand Ultimo have made their first foray into film after securing the talents of Kelly Brook - vital statistics 32E-26-36 - to try Ultimo’s new Spring collection on for size.
In the advert the sexy seductress dresses to impress, slowly buckling an Ultimo ‘Coco’ Balcony Bra which displays the actress come models ample assets to curvaceous effect.
Perhaps unsurprisingly this has proven a big draw on the web with punters flocking to ogle at the 32 second flick, directed by GQ creative director, Paul Solomon’s and produced by London based production house Spring 69.
Michelle Mone OBE, creator of Ultimo said; “The advert is completely in harmony with Ultimo – it’s sexy, edgy and feminine. We wanted to add an element of virility to our Spring campaign and this film was a surefire way of doing that.”
Ms Brook is embarking upon a two year stint as the ‘face and body’ for the Ultimo brand having replaced Mel B last month.