Fashion Fair takes new brand to Paris with The Attic Room
Makeup and skincare brand Fashion Fair chooses French capital to launch its new look brand.
The Attic Room has already installed the first display trays for Fashion Fair, which they also designed and made, for specialist health and beauty store Colorii, located in the heart of Paris.
Colorii is a small chain of stores for women of colour who offer a series of treatment rooms, hair salons and a range of makeup and beauty products all under one roof.
Ian Finlayson, account director at The Attic Room who has managed the project said: "We continue a firm working relationship with Fashion Fair during their re-branding. It has been a great opportunity for The Attic Room to start working with more stores in Europe."
There are more plans for this year to place new Fashion Fair re-branded retail sites into other Parisian department stores.
Already, The Attic Room has installed new branded Fashion Fair retail sites into stores including Manchester, Birmingham, Croydon and central London. The Attic Room have re-designed, built and installed new retail sites as well as re-branding existing sites for Fashion Fair. All the products have also had their packaging re-branded which is sold in-store.