17 February 2010 - 8:16am | posted by | 0 comments

Premier Foods aims to grow sales of seven key brands including Hovis

Premier Foods aims to grow sales of seven key brands including HovisPremier Foods aims to grow sales of seven key brands including Hovis

Premier Foods, the largest food producer in the UK has set out its strategy to focus on growing marketing and driving sales of its top performing brands.

The group aims to grove sales faster than the market in a bit to reduce its debt of £1.37bn.

The sales of smaller brands such as Oxo stock cubes, Bisto Gravy and Branston pickle will also look to be expanded over the next three years.

Hovis currently accounts for one in four of every loaf sold in the UK.

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

Invitations With Gravitas

29/01/2015
Denmore Press - Prestigious Invites & Bespoke Envelopes...

The Dogs Trust relaunch with a responsive website!

29/01/2015
The challenge Dogs Trust, the largest dog welfare charity...

Responsive Website for B2B publisher Incisive Media

28/01/2015
How do you bring a major B2B publishing firm’s website into...

The Launch of the New Generation Hyundai i20

28/01/2015
The start of 2015 marked the launch of the New Generation...

Generating Coverage is Plain Sailing for Cruise Nation

27/01/2015
The Rooster team has continued to generate high levels of...