Twentysix Twitter

twentysix gives the world a Christmas Tweet

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By The Drum Team, Editorial

December 1, 2009 | 2 min read

A new service to allow people to see what subjects are most popular on Twitter has been launched by digital agency Twentysix for Christmas.

Christmas Tweets is a Twitter visualiser which breaks the Twitter network into four categories each represented by a different festive character:

Commercialism - Is Christmas about spending, commercialism and consumption?

Credit Crunch – Has the recession taken its toll this Christmas? Will the credit crunch cast a shadow over Christmas festivities?

Religion – Will this year revert back to the true meaning of Christmas and be focused around the religious festivals?

Christmas Spirit – Can Christmas still be about celebrating the occasion and enjoying the season of goodwill? Is the fun and magical aspect of Christmas still alive?

The more tweets made about each character, the faster they travel around the world in the application.

Rachel Clarke, head of social media at twentysix, commented: “With the popularity of Twitter, Christmas Tweets is the perfect tool to capture the moments of the season. It allows people to see what Christmas means to the world and what subjects are relevant now in the hearts and minds of the public.”

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