Every fortnight The Drum publishes a selection of new creative work. Now you can vote for the... Read more
Nutella’s parent company Ferrero has retreated from an explosive social media backlash after it issued a cease and desist notice to an enthusiastic Nutella fan, who had initiated her own Nutella Day celebrations and marked it annually since 2007.
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International - 22/05/2013
Almost 70 per cent of marketing and communications agency employees believe that their health is affected by their work, according to a survey conducted by The Drum.
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We’re actually amazed that a brand like Typhoo has come to this – the use of a minor celebrity that you might just about recognise if you’re a fan of hillwalking shows (Ben Fogle) apparently running on a treadmill at home – and then sliding off it... Read more
London-based Pitch has been appointed to handle PR for the Glasgow 2014 Commonwealth Games.
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Deputy CEO of Tech City Benjamin Southworth has hit back at a recent report which revealed a skills shortage and lack of government support in the London tech industry, telling The Drum the findings are only part of the picture.
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This week, Nike has promoted the launch of its new England kit in an out of home campaign.
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Johnston Press has that Stephen van Rooyen is to become the newest recruit to its board when he joins the media group on 1 June as a non-executive director.
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Bauer Media has today announced the promotion of Abby Carvosso to the role of group managing director, where she will assume responsibility for all London brands, including heat and Closer.
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Measuring by click-through rates should be a thing of the past, with “attention” the new currency for brand marketers, according to AOL’s digital evangelist David Shing.
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International - 22/05/2013
Stella Artois is to roll out a new campaign for its Cidre brand directed by Wim Wenders, who was behind the classic love story Wings of Desire.
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The Scottish Government has announced a £7m funding package to improve the digital connectivity of businesses, enabling them to better adapt to new technology.
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Steve Wilhite, created of the Graphics Interchange Format (GIF), yesterday announced that he was annoyed that people failed to pronounce the name of the file format correctly.
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International - 22/05/2013
Following the global merger of Digitas and LBi in February, DigitasLBi and Razorfish have revealed new, agency-specific international leadership.
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Global Radio has been ordered to sell-off eight of its channels in seven areas by the Competition Commission after it judged that a £70m acquisition of GMG Radio last year breached competition rules.
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Drupal technology company CTI Digital appointed Dave Beswick to the post of resource manager after a year at the company, moving from his role as project manager of publisher development.
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New beauty service Beauteco Box has launched with branding, sustainable packaging and an ecommerce website designed by Creative Spark.
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Almost a quarter of teenagers in the US now hold a Twitter account, significantly more than the 16 per cent figure for the wider population - according to a new Pew Research Centre report.
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North America - 22/05/2013
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