The Raft wins Neilson account
Following a seven-way-pitch, Neilson, part of the Thomas Cook Group, has appointed The Raft.
The Wimslow-based-agency takes on the contract from incumbent Designate and has been tasked with the development and delivery of the marketing for Neilson’s beach and ski holiday as well as new product launches for next year.
The Raft will handle the website design, digital marketing, online display and offline advertising.
Phil Howells, creative director at The Raft, commented: “It’s a fantastic opportunity to be working with Neilson. We aim to match or better the service reputation they have with their customers, developing campaigns that will position them as the market leader in their field.”