CIPR chair Byers talks about Scottish PR industry
Ahead of the CIPR Scotland Pride Awards on Friday, The Drum’s Stephen Lepitak spoke to Debbie Byers, chair of CIPR Scotland about the PR industry in Scotland and wha
Below is the list of winners from the evening which saw Stripe crowned Outstanding Consultancy while also picking up Best Use of Integrated Communications and Best Campaign for £10k and under. VisitScotland picked up four awards Outstanding In-House Public Relations Team; Best Use of Measurement and Evaluation; Best Use of Social Media and Best Publication, while Anna Edmond, account director at Firefly Communications won Outstanding Young Communicator and Wave PR was once again named Outstanding Small Consultancy.
The CIPR Scotland PRide Awards 2009 - Full Results:
Category 1 - Corporate and Business Communications – sponsored by Second City Creative
Gold Scottish Government, Eat More Fish
Silver Weber Shandwick Ltd, Promotion of Chez Roux, Rocpool Reserve, Inverness
Finalist Platform PR Group Limited, From Highland clouds to PR gold: Launching Alchemy Plus's Inverness Computing Centre
Finalist Scottish Enterprise, Scottish Enterprise: A Model of Public Sector Reform
Category 2 - Not-for-Profit – sponsored by Edinburgh Inspiring Capital
Gold Artisan PR, The Flight Fantastic
Silver Weber Shandwick Ltd, Launch of Condemned
Finalist British Heart Foundation, YOOBOT - Food 4 Thought 2008
Finalist Northern Constabulary, Safeness - Festival safety campaign
Finalist The BIG Partnership, MHFS 10k for Men - Every Step Counts
Finalist Tricker PR, The big green challenge
Category 3 - Internal Communications
Gold Falkirk Council, Carbon Crusader
Silver NHS Lothian, Steal me
Finalist Business Stream, Driving engagement: Putting our employees behind the wheel
Finalist VisitScotland, One Team Talking Together
Category 4 - Crisis Communications
Gold NHS Lothian, Asking for trouble
Silver Grampian Police, Operation Crimond
Finalist Production Services Network, Brightest Prospects
Category 5 - Measurement and Evaluation – sponsored by Media Measurement
Gold VisitScotland, Measuring Success To Shape The Future
Silver Platform PR Group Limited, From Highland clouds to PR gold: Launching Alchemy Plus's Inverness computing centre
Category 6 - Community Relations
Gold Grampian Police, Operation Lochnagar
Silver Consolidated Communications, Cracking Down on Fire Starters
Finalist Falkirk Council, Green Dog Walker
Finalist Falkirk Council, The MOD's Coming Home
Category 7 - Public Affairs
NO ENTRIES
Category 8 - Public Sector
Gold Consolidated Communications, Human Papilloma Virus (HPV) Immunisation
Silver Scottish Government, Eat More Fish
Finalist Pagoda Public Relations Ltd, European Parliamentary Elections 2009 Campaign
Finalist Scottish Enterprise, Scottish Enterprise: A Model of Public Sector Reform
Category 9 - Best campaign £10k and under
Gold Stripe Communications, Shelter 'Hometime Scotland' Campaign
Silver Platform PR Group Limited, Bake Off: The search for Britain's perfect scone
Finalist 3x1 Public Relations, BUPA Great Edinburgh Run - 10k for £10k
Finalist Budge PR, PR for Prize Pies Propels Sales at James Allan Bakers
Finalist Holyrood Partnership, PR Success - Off To A Tee
Finalist Weber Shandwick Ltd, 'Inspiration!'
Category 10 - Consumer Relations – sponsored by MCL
Gold The BIG Partnership, The Black Grouse - A Breed Apart! with The Famous Grouse
Silver VisitScotland, Real Scotland - The Locals' Guide
Finalist Beattie Communications, Beattie Communications Scottish Campaign for Warburtons National Bread Week 2009
Finalist Matthews Marketing, Forth's Timeline
Finalist Weber Shandwick Ltd, Scotland's Canals - Yours to enjoy
Finalist Whyte & Mackay, Goodness Nose
Category 11 - Best Use of Media Relations – sponsored by Gorkana
Gold Scottish Power, Switch-on at Whitelee Windfarm
Silver The BIG Partnership, ''Think Pink'' - Greaves Sports
Finalist Consolidated Communications, Join our Celebrations - The Homecoming Scottish Cup
Finalist Indigo, Budgeting To Save The Scottish Construction Industry
Finalist Royal Navy, Recognising Royal Navy Aviation in Scotland
Finalist Weber Shandwick Ltd, Has Anyone seen Granddad's Telly
Category 12 - Integrated Communications – sponsored by Marketing Society Scotland
Gold Stripe Communications, Taste of Edinburgh - Continuing to Whet the Appetite
Silver Scottish Enterprise, Now's the time to ask
Finalist DADA, River Clyde Homes "Up Close"
Finalist Matthews Marketing, Forth's Timeline
Finalist South Lanarkshire Council, International Children's Games
Finalist VisitScotland, Homecoming Scotland Part One
Category 13 - Corporate Responsibility – sponsored by Highland Spring
Gold RMJM Ltd, Architecture for Everyone
Silver Beattie Communications and Scottish Borders Council, Scottish Borders Schools Eco-Challenge
Category 14 - Best Use of Social Media – sponsored by tradeclips
Gold VisitScotland, VisitScotland Best Live Act
Silver Matthews Marketing, Forth's Timeline
Finalist City of Edinburgh Council, Chemical Romance
Finalist Tricker PR, The big green challenge
Category 15 - Best Use of Photography or Design – sponsored by EpicScotland
Gold Falkirk Council, The MOD's Coming Home
Silver Tricker PR, Ice Cream Snowman
Finalist Budge PR, Two Clydes to Every Story
Category 16 - Best Newspaper or Magazine
Gold South Lanarkshire Council, South Lanarkshire View
Silver Indigo, Tempo with Pagan Osborne and Oneworld
Finalist NHS Ayrshire & Arran, Dialogue
Finalist NHS Ayrshire & Arran, Healthwise
Category 17 - Best Publication – sponsored by PR Week
Gold VisitScotland, Real Scotland - The Locals' Guide
Silver RR Donnelley, Culture Delivers
Finalist RR Donnelley, Towards a mentally flourishing Scotland
Category 18 - Best Leaflet – sponsored by L&S Litho
Gold NHS Lothian, Storing up trouble
Silver South Lanarkshire Council, Environmental Information
Finalist Matthews Marketing, Forth's Timeline
Category 19 - Best Website or Microsite – sponsored by GRP
Gold General Teaching Council for Scotland, Probationer Teacher Scotland
Silver RR Donnelley, RRD Creative - rrdcreative.com
Finalist NHS Lothian, Influenza A H1N1 Microsite
Category 20 - Best Event – sponsored by Radisson Hotels & Resorts
Gold South Lanarkshire Council, "Save" Print and Design Open Days
Silver VisitScotland, Launch of Homecoming Scotland 2009
Finalist Elaine Howie Public Relations, Magners Scottish Golf Club Championship
Category 21 - Outstanding Young Communicator – sponsored by CIPR
Winner Firefly Communications Ltd, Anna Edmond – Variety is the spice of life
Finalist Aura PR (Scotland) Ltd, Laura M. Campbell
Finalist Scottish Government, Carolyn Rae
Category 22 - Outstanding Small Consultancy – sponsored by Goddard Gadd
Gold Wave PR, Making Waves
Silver Axis Media Group, AXIS Media Group
Finalist Cloudline PR, Cloudline PR - Finding the Silver Lining
Finalist Matthews Marketing, Matthews Marketing Limited
Category 23 - Outstanding In-House Public Relations Team – sponsored by headline sponsor Precise
Gold VisitScotland, Homecoming Scotland 2009 PR Team
Silver Amey, Amey In-House Public Relations Team
Finalist National Theatre of Scotland, National Theatre of Scotland Press Office
Category 24 - Outstanding Public Relations Consultancy – sponsored by headline sponsor Precise
Gold Stripe Communications, Stripe Communications
Silver Weber Shandwick Ltd, Weber Shandwick Scotland
Category 25 - Scottish Public Sector Team of the Year – sponsored by PRCA
Gold Falkirk Council, Communications Crusaders
Silver Scottish Enterprise, Team Enterprise: Operation Revival
Finalist NHS Lothian, Proud and Positive