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Onebestway gets in touch with The ClaimBrains

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By The Drum Team, Editorial

October 6, 2009 | 2 min read

A website has been created for accident claim company The ClaimBrains by OneBestWay ahead of its forthcoming advertising campaign.

The site by the Newcastle-based agency features the ClaimBrain characters, who will also feature in the TV campaign which is set to launch in the next two weeks.

As well as featuring the TV ad, the still will also allow browsers to begin their claims online and contact the company.

Social networking will also feature through Facebook and Twitter with the campaign extending to radio, direct mail and SEO.

Mike Owen, managing director of Onebestway, explained: “This is a campaign which has been handled in a fun way and is not like anything else on the market.”

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