Dunblane Hydro campaign for BJL
A campaign to promote the newly reopened Dunblane Hyrdo Hotel, now known as Doubletree, has been created by BJL.
The campaign to promote the newly rejuvenated hotel which is owned by the Ability Group which has invested £12m for it to become a luxury retreat will be supported by branding, press and radio.
Helen Carpenter from Hilton Worldwide, commented, ‘We are very excited about the launch of this fabulous hotel which BJL have brought to life under the Doubletree by Hilton branding. We are confident the campaign will attract lots of interest from consumer and business audiences’.
Jackie Holt, partner at BJL added, “The Doubletree by Hilton Dunblane Hydro is one of a number of launches we are currently working on with Hilton and we have enjoyed developing an individual character, offer and campaign for each of these unique hotels within the Hilton family.”