Jan Molby fronts weight loss ad with Driven
Driven has hired ex-Liverpool footballer Jan Molby to promote a new range of weight loss products targeted specifically at men. Listen to the radio ad here.
The former Denmark international is lending his distinctive twang to radio ads to launch the Celebrity Slim 4 Him range in the UK.
The products will be introduced in a campaign starting on TalkSPORT tomorrow.
Speaking of his involvement - and the ad's tongue-in-cheek script - Molby said: "Obviously some men do struggle to keep the weight off, even me.
"But when I saw the script from driven it really appealed to my sense of humour. I’m sure TalkSPORT listeners will appreciate the gag and give the product a go.”
Listen to the ad...