Smith & Smith to handle PR for Future Artists
Future Artists, a new film studio which is looking to use a similar model of the old United Artists talent network with a focus on new media, has tasked Smith & Smith to handle its PR.
Smith & Smith will be tasked with delivering a national campaign for Future Artists, which will embrace both traditional and digital media, as well as some international activities.
“A lot of people within the film industry are still afraid of new media,” explained Mark Ashmore, co-director of Future Artists, “but new technologies are essential to the future of both film-making and film-watching.”
Future Artists will launch in July during the Manchester International Festival.