Two New Account Wins for Pittilla PR
Oldham-based Pittilla PR, the baby, nursery and gift specialists based in Oldham have gained two new clients – Sock Ons and Its Your Story.
The company which specialises in marketing to mums and kids will begin working on behalf of Sock Ons Ltd from 1 June raising awareness of the new baby product. Sock Ons are worn over a baby’s sock, locking it into place – so no more lost socks or cold toes!
The concept has gained international acclaim for innovation within the global nursery industry and PPR will build upon this success by launching the product to the UK consumer throughout 2009.
PPR will also start working with Its Your Story Ltd. Its Your Story specialises in personalised books with a twist – each book integrates your child’s face into the story making every one an individual keepsake. PPR will promote the launch of a brand new collaboration between Its Your Story and the Bang On the Door license. In addition it will run a consumer campaign to support the launch of a Christmas book aimed at adults based on the iconic ‘Love Is...’ characters.
Julie Pittilla, MD at PPR commented: “Parents are always on the look out for the best products for their children and we are expert at promoting innovative new products that invigorate the market. Therefore we are delighted to be working with both Sock Ons and Its Your Story who are perfect examples of the most creative companies within the industry today.