Nevis creates fishing brand
Nevis Design has created a new brand identity for Scott Mackenzie, three time Spey Casting World Champion.
A full-time ghillie on the most famous salmon rivers in Scotland for over the 17 years, he has won many titles worldwide.
Working with Mackenzie, Nevis Design has introduced a new range of high quality fishing products.
The Consultancy has created packaging, point of sale and launch material for two products: dtxrods and dtxspeyline.
The logotype was created in-line with the technical nature of the product, with the signature introduced to endorse the brand with the recognition and confidence it deserves.
The Scott Mackenzie brand will be extended over the coming months aiming to establish itself as a global player in the fishing market – providing "quality equipment by a fisherman, for fishermen..."