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Celtic FC brand guidelines to be handled by Omnia

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By The Drum Team, Editorial

April 27, 2009 | 2 min read

Celtic FC has appointed Omnia Edinburgh to produce its brand guidelines as its continues to grow as a world wide brand.

The agency has been chosen following the launch of the club’s 2009/10 Season Ticket Renewal Campaign which is one of the clubs largest annual marketing spends.

Omnia will now design and produce all of the corporate and premium collateral for next season as well as the Player of the Year’ awards in Scotland and Ireland.

A commemorative brochure has also recently been produced for Shunsuke Nakamura in recognition of his contribution to The Club. Work is also soon to commence on the creative for the Official Biography of the late Tommy Burns.

Paul Docherty, creative director at Celtic FC, said: “I am grateful to Celtic for giving us the opportunity to work with them. We have worked on various projects now and are looking forward to strengthening our relationship with the team at Celtic”.

Since being appointed Creative Director at Omnia in August last year, Paul Docherty and his team have been quietly securing new business from Omnia’s Edinburgh base.

Other new clients include Cairn Energy, Nepal. ABN Amro Guernsey.

Mistral Group, the UK’s leading bus supplier. Citylets, the UK’s leading letting Portal. AIB Jersey and The Yellow Boats, Dubai.

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