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Lewtas unveiled as new TBWA\Manchester ECD

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By The Drum Team, Editorial

April 17, 2009 | 2 min read

TBWA\ Manchester has announced the appointment of Pete Lewtas as the agency’s new executive creative director.

Lewtas will head up the creative department at TBWA\Manchester following the recent departures of executive creative directors Richard Sharp and Mick Foden.

Lewtas returns to the TBWA\ network having previously worked as creative director at TBWA\Chiat\Day New York earlier on in his career as well as creative director of MVBMS Fuel Europe in Amsterdam.

For the last five years he has worked as a consultant while also acting as acting executive creative director for IPG New York on Nokia N series worldwide, Saatchi & Saatchi London for Toyota Europe and JWT Dusseldorf on Mazda Motors Europe.

Fergus McCallum, TBWA\Manchester CEO said: “We're delighted Pete has agreed to join us and he already has fantastic knowledge of the network and its core philosophies. Combined with his depth of experience across a wide range of global brands and creative disciplines, he is absolutely the right person with the right passion and insight to head up the creative team at TBWA\Manchester and help drive the agency into its next phase of development.”

Lewtas added: “TBWA\Manchester has a lot of talent, a fantastic list of clients and a great deal of untapped potential; it’s in an ideal position for us to deliver more for clients by building on this creative strength.”

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