Driven cleans up with Acdoco
Cleaning brand Acdoco has appointed Driven to work across its portfolio of brands in the UK.
The account includes the Dr Beckman cleaning and BioRepair toothpaste brands. Specialist laundry cleaning brand Dr Beckman incorporates the Stain Devils, Glowhite and Service-it ranges.
The agency has already produced its first work for Glowhite and Service-it - a £600,000 campaign in the national press - and further TV and press work is planned for later this year.
Nick Brookes, partner at Driven, said: “It’s great to see some more category gems being added to our growing list of grocery brands.”