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By The Drum Team, Editorial

March 19, 2009 | 2 min read

High profile figures, including designer Wayne Hemmingway, have shared their expert knowledge to show young people what it is really like to work in the creative and c

Sir John Hegarty, worldwide creative director, BBH; Rob da Bank, promoter, Bestival and broadcaster, BBC Radio; Alex Proud, owner of Proud; Tony Hall, CEO, The Royal Opera House; David Kershaw, chief executive, M&C Saatchi; Nicholas Hytner, drtistic director, National Theatre; and designer Wayne Hemingway, have all contributed with online films.

Creative & Cultural Skills, the Sector Skills Council representing UK employers in advertising, craft, cultural heritage, design, music, performing, visual and literary arts, has brought together these high profile experts to provide the exclusive web content.

All have contributed to a online TV channel and website Creative Choices.

Each interview covers a diverse range of topics, everything from how they got into their respective profession, the importance of mentorship and spotting creative opportunities in a downturn, to whether Britain’s creative and cultural industries are well-placed to survive the recession and whether Britain can retain its position as a global leader on the creative and cultural stage.

The full suite of interviews are available to watch on-line at: www.creative-choices.co.uk

Over 700,000 people are studying a creative or cultural course in the UK. But they are competing for approximately only 6,500 new jobs each year.

www.creative-choices.co.uk/industryvoices